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In our blog, we share business intelligence (BI) and web analytics trends, tips, and strategies. We provide updated guidance on BI platforms like Domo, Tableau, and Looker Studio, as well as web analytics tools like Google Tag Manager and Google Analytics.
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How to Add a Data Source to Looker Studio by Ethan Eversole
May 7, 2025 Learn how to add a data source to Looker Studio with this quick, step-by-step guide. Connect your data and start building dashboards today!
Domo JSON No Code Connector: Tips and Tricks by Ethan Eversole
April 30, 2025 Learn how to use the Domo JSON No Code Connector to connect APIs without coding—featuring a fun step-by-step example that pulls in cat facts.
Our Favorite Courses in Domo University by Ethan Eversole
March 31, 2025 Looking to level up your Domo training? Explore our favorite Domo University courses to sharpen your skills and get more from the platform.
Setting Up Google Analytics 4 Reporting in Looker Studio by Ethan Eversole
March 27, 2025 Learn how to set up Google Analytics 4 reporting in Looker Studio. Build custom dashboards that turn your GA4 data into actionable insights.
Domo Bricks: Unlocking Custom Visualizations by Ethan Eversole
March 13, 2025 Discover how Domo Bricks lets you create custom data visualizations beyond standard charts. Learn how to get started building today!
Domo AI: Text-to-Beast Mode Overview by Ethan Eversole
February 27, 2025 Struggling to create Domo Beast Modes? Domo AI’s Text-to-Beast Mode functionality makes generating Beast Modes easier than ever.
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Explore web analytics insights.
GA4 Active Users vs Total Users Explained by Ethan Eversole
May 6, 2025 Learn the difference between GA4 active users vs total users—what each metric means, how they’re measured, and why it matters.
Setting Up Google Analytics 4 Reporting in Looker Studio by Ethan Eversole
March 27, 2025 Learn how to set up Google Analytics 4 reporting in Looker Studio. Build custom dashboards that turn your GA4 data into actionable insights.
Google Analytics Cost, Tips, and Tricks by Ethan Eversole
January 7, 2025 Wondering about Google Analytics cost and how to get started with GA4? We’ve got you covered with this blog post.
How to Use GA4 DebugView by Ethan Eversole
November 6, 2024 Struggling to use DebugView to verify your GA4 data? This guide walks you through how to leverage DebugView to ensure your data is accurate.
UA vs GA4: Bounce Rate & Engagement Rate Explained by Moriah Glidden
August 26, 2024 Struggling to understand UA’s vs GA4’s bounce rate? Curious about GA4’s engagement rate? We unpack it all in this blog post.
3 Reasons Why You Should Use Google Tag Manager by Ethan Eversole
July 24, 2024 Wondering if your organization should use Google Tag Manager? We’ve got you covered with 3 reasons why you should use GTM.
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